How the Magic Happens
Every project begins with understanding your brand, your audience, and your goals — so the copy sounds like you, connects with them, and delivers results that matter.
1: Discovery
We’ll chat about your goals, challenges and vision.
We’ll chat about your goals, challenges and vision.
2: Audience Research
I’ll learn what makes your audience tick, so we can craft messaging that resonates.
I’ll learn what makes your audience tick, so we can craft messaging that resonates.
3: Copy Creation
You'll receive a first draft — crafted with clarity, empathy and purpose.
You'll receive a first draft — crafted with clarity, empathy and purpose.
4: Collaboration
We’ll polish and perfect this based on your feedback. Once you're thrilled, I'll send the final version and invoice.
We’ll polish and perfect this based on your feedback. Once you're thrilled, I'll send the final version and invoice.
5: Optimise for Impact
I’ll check in to see how your copy is performing, and suggest any tweaks to maximise your results.
I’ll check in to see how your copy is performing, and suggest any tweaks to maximise your results.
How I Can Help
✦ Digital Campaigns
Website copy, landing pages, emails and paid ads that move supporters from interest to action.
Website copy, landing pages, emails and paid ads that move supporters from interest to action.
✦ Social Media
Strategic posts and campaigns to spark connection and conversation.
Strategic posts and campaigns to spark connection and conversation.
✦ Fundraising Appeals & Direct Mail
Inspire giving with persuasive campaigns across print and digital — from end-of-year giving to animal awareness days.
Inspire giving with persuasive campaigns across print and digital — from end-of-year giving to animal awareness days.
✦ Education & Awareness
Engaging resources, guides, and reports that inform, inspire, and empower your supporters to take action.
Engaging resources, guides, and reports that inform, inspire, and empower your supporters to take action.
✦ Copy Refresh
A fresh perspective to refine your existing copy and strengthen your message.
Not sure where to start? Let’s find the right approach together — book a FREE discovery call today.
A fresh perspective to refine your existing copy and strengthen your message.
Not sure where to start? Let’s find the right approach together — book a FREE discovery call today.
Let’s Chat Over a Cuppa?
From one-off projects to ongoing support, whatever your copywriting needs, I’m here to make your job easier.
